You’ll learn how to use ChatGPT without sacrificing your humanity, how to write emails that will actually get opened, and how to make a presentation that isn’t bowling-shoe ugly with this guide to sharp, attention-getting writing. The authors use their decades of real-life journalism and marketing expertise to demonstrate the WTFF technique: Writing, Topping, Formatting, and Fixing. You'll learn how to eviscerate your own writing--and enjoy doing so.
If you've ever felt nervous to hit a "submit" button, this book is for you.
